Why CBC Exists – And Why It Matters.
Physiotherapists don't make headlines often. They make miracles—in small clinic rooms, in hospital corners, in the quiet hours when a body relearns what pain stole from it. On September 8, 2023, World Physiotherapy Day, ZIXA Strong decided that silence wasn't acceptable anymore. We launched Champion Behind the Champions—India's first and only comprehensive brand initiative to empower, educate, and elevate the profession that holds our recovery in its hands.
Today, over 2,000 physios across the country are part of this revolution. We've brought Continuing Physiotherapy Education to their doorstep, partnered with institutions of excellence like NIMHANS, Bengaluru, and built a community that refuses to let these healers work in the shadows anymore. Because the people who give movement back to India deserve a nation that moves for them.
2,000+
Physiotherapists in Program
R&D
World-Class Formulations In-House
50,000+
Marathoners Supported
Featured
by the Press
In Their Hands, Recovery Isn't Just Possible — It's Inevitable.
From injury management to peak performance, physiotherapists turn structured care into lasting recovery.
ZIXA Strong Complete Set
Featured by Press- PhysioTimes
ZIXA Strong was featured in PhysioTimes during the September 2025 edition, coinciding with the launch of ZIXA Strong 2-in-1 Pain Relief Gel (Professional Series). The feature spotlighted the gel’s dual role as an effective ultrasound medium and a topical pain relief solution, developed through close co-creation with practising physiotherapists.
It highlighted how the innovation addresses real clinical challenges—improving phonophoresis efficiency, reducing procedure time, and enhancing treatment outcomes in everyday physiotherapy practice.
The ZEAL Panel brings together experienced physiotherapists and clinical leaders to shape the future of pain management in India. As part of this advisory group, members contribute their clinical insights, real-world challenges, and expertise to co-create better products, elevate physiotherapy education, and mentor the next generation of physios—driving meaningful impact beyond the clinic.
Empowering Physiotherapists Through CPE
Anchored in CPE collaborations with NIMHANS, Physiotherapy Center and upcoming initiatives with MAHE (Manipal Academy of Higher Education), ZIXA Strong—through Jenburkt Wellness—supports a learning-led collaboration that blends expert insight with everyday clinical practice, enabling physiotherapists to apply evidence with confidence through meaningful education and real-world relevance.
